Do you know that around 81% of Instagram users use the platform to search for products and services? Having said that, you can realize how this popular platform provides you with myriad selling opportunities.
However, Instagram marketing strategies can be really tricky, especially if you are starting as a newbie or have a marginally performing Insta page. You spend a great deal of time and money on creating the content, post crystal clear images, hit the “Share” button, and feel like you have done your best!
But after seeing a few likes, followers, and a handful of comments, you realize that something is missing, right?
So, what do you exactly need to do? How can you kickstart your Insta page?
keep scrolling to see the list of 5 powerful ways to go that extra mile for increasing your Instagram followers. But before we jump straight to this, let’s have a quick look at the following data!
Some Important Instagram Statistics
- Approximately 90% of the users follow at least one brand on the platform.
- Instagram advertising has more potential to reach around 928 million people.
- More than 130 million Instagram users engage themselves with shopping-related posts on the monthly basis.
- Around 50% of Insta users have made a purchase offline after researching the product or service in Insta stories.
So, if your Insta page is performing low or you don’t have an Insta page at all, you are certainly missing out a lot.
Now, Let’s move forward!
Powerful Tips To Increase Instagram Followers
Here’s a list of 5 effective tips to draw in more followers on your Insta page!
- Define Your Targeted Followers
A plethora of articles, business experts, and social media marketing agencies will suggest endless ways to gain a maximum number of followers. But the question is, if you have, let’s say, 10,000 followers, how many of them would be really interested in your product or service? So, it’s very important to first define who your targeted followers are. You need to recognize:
- WHO will be your followers?
- WHERE will they come from?
- WHY they will be interested in your brand?
- WHAT value they will bring to your business?
So, rather than focusing on the quantity, consider the quality of your Insta followers. This will assist you in reaching the targeted audience.
- Use The Magic Of 11 In Hashtags
Everyone will tell you to use the right tags. You will do a lot of research on popular hashtags, choose the best ones, and they might expose your brand to the targeted audience. But how many hashtags should be used in an Insta post? – it is still an undermined aspect for many business owners.
Keep in mind the magic of 11 as a number! Various case studies have shown that when a post consistently increases its hashtags to 11 in number and then declines afterward, the engagement of the audience increases in a remarkable manner.
So, say no to the endless number of hashtags!
- Know The Best Time To Post In 2021
If you are posting throughout the day on Instagram, don’t blame anyone else for the fall of your page. The COVID-19 pandemic has drastically changed the entire routine of individuals. So, you need to understand the average schedule of your targeted audience.
On an average basis, 10 AM to 3 PM CDT (Central Daylight Time) is the best time to post on Instagram and the high level of engagement is seen on Tuesday around 7 PM. Let’s look at the following data revealed by HubSpot for this year:
- Sunday: 8 AM – 2 PM
- Monday: 11 AM – 2 PM
- Tuesday: 10 AM – 3 PM
- Wednesday: 7 AM – 4 PM
- Thursday: 10 AM – 2 PM, 6 PM – 7 PM
- Friday: 9 AM – 2 PM
- Saturday: 9 AM – 11 AM
- Do Experimentation With Content
When you will post only one type of content on your Insta page, it might seem boring to your audience. To maintain the spice level, try different types of content. From Instagram reels, Insta stories, to IGTV (Instagram TV) videos and carousel posts (a series of up to 10 images and videos in a post), every type of content has its own capability to attract and engage the audience.
- Monitor & Improve
One of the basic keys to success is an improvement. So, closely monitor and analyze your Instagram following over time. If your followers are increasing, check out at what rate they are growing. And if you are losing them, keep an eye on them and figure out the reasons. Check out the trends and analyze whether your page is following the same. All such reasons will make you aware of your mistakes and will head you towards rapid improvement and growth.
Now that you are aware of why Instagram marketing is quite worthy, why not take a few steps further to get a deeper insight into your marketing strategies? Being one of the best Instagram Marketing companies in Delhi, Mise-en-place- Best Digital Marketing Company in Delhi helps your business to gain more followers without breaking your bank! So, embrace our services visit https://mise-en-place.co/services/ and shake things up for your Insta page!